New Day Collections had the privilege of attending the 2024 ELFA Annual Convention, hosted by the Equipment Leasing and Finance Association (ELFA). ELFA is the leading trade association representing the $1 trillion equipment finance sector, which encompasses a broad array of financial services companies and manufacturers dedicated to financing capital goods. With 575 members, including independent and captive leasing firms, banks, investment banks, and other financial institutions, ELFA plays a pivotal role in fostering growth and capital formation in the commercial equipment finance market, both in the U.S. and internationally.
Daniel Rosen, Revenue Cycle Manager at New Day Collections, shared his reflections on the experience: “The ELFA Conference was a unique setting for interacting with high-level executives and decision-makers across the equipment leasing and finance industry. Engaging with leaders from banks, SaaS providers, analytics firms, and alternative lending institutions gave us a deeper understanding of industry challenges and emerging trends. This exposure positions New Day Collections to effectively support clients in an evolving sector and solidifies our role in the broader equipment finance ecosystem.”
For us at New Day Collections, attending this conference was more than just showing up—it was about making meaningful connections, learning from industry leaders, and showcasing how our collections expertise can bring real value to these financial players.
Learning from Industry Leaders
The B2B Finance Expo offered incredible insights from top voices in commercial finance. From discussions on capital markets to strategies for diversifying income streams, the event created an educational environment for everyone. Steve Denis, Executive Director of the SBFA, said it best: “The goal is to bring together leaders in commercial finance at an upscale event focused on delivering value to participants.”
The expo wasn’t just a space for large players but also smaller lenders and brokers, which made it the perfect venue for our team to share our approach to collections. With so many attendees lending to small businesses—often with challenges collecting on those accounts—we were eager to show how New Day Collections could help.